Patrick La Roque’s GF50mmF3.5 R LM WR

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Patrick La Roque‘s ability to see the beautiful images living all around us is inspiring, to say the least.

Here, he attaches the new GF50mmF3.5 R LM WR to his GFX 50R. Attaching the GFX 50R to Patrick, is our F1 Sling-Style Camera Strap.

Maybe a little bit of his talent can be telegraphed to us, just by having our strap attached to his camera — then again, likely not.

Patrick La Roque (with a then prototype Simplr F1) at Photokina 2018

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The multi-talented Patrick La Roque appeared at Photokina 2018 in Cologne, Germany to discuss his unique approach to commercial photography. Accompanying Patrick was his up-until-then top-secret Fujifilm GFX 50R — adorned with a secret Simplr F1.

A huge “thank you” to Patrick, and the entire extended Simplr pro family, who volunteer to test our stuff — before it’s attached to your camera.

Patrick La Roque + GFX 50R + Our F1 Camera Strap

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Fujifilm’s newly released GFX 50R video features Patrick La Roque’s lyrical words and imagery, and if you look closely, a lug mount Simplr F1 (in coyote brown).

It’s worth mentioning that, unlike the GFX 50S which uses the uncommon Hasselblad-style camera strap connectors, the rangefinder-style GFX 50R uses a standard lug mount!