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Patrick La Roque + GFX 50R + Our F1 Camera Strap

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Fujifilm’s newly released GFX 50R video features Patrick La Roque’s lyrical words and imagery, and if you look closely, a lug mount Simplr F1 (in army khaki).

It’s worth mentioning that, unlike the GFX 50S which uses the uncommon Hasselblad-style camera strap connectors, the rangefinder-style GFX 50R uses a standard lug mount!

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Palle Schultz Reviews the Fuji X-H1 & our M1a has a Cameo

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Coinciding with the release of Fujifilm’s new X-H1, Palle Schultz discusses this camera’s capabilities in both technological — and real world terms — as only Palle can.

You may recognize Palle’s strap of choice — our very own M1a Mirrorless Camera Strap (in Castor Gray)!

Palle Schultz is a photographer and videographer based in Denmark, and an official Fujifilm X-photographer.

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Fujifilm Presents “Dual Vision” (but just one camera strap)

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Fujifilm Global just released this video featuring the Roaming Frame dynamic duo of Charlene Winfred and Flemming Bo Jensen — plus their dueling X-Pro2 and X-T2 cameras. It’s a fun but informative piece talking about the differences between these two cameras, and the photographers that use them. Watch closely and you’ll see they both prefer the same camera strap — our Simplr M1a Mirrorless Camera Strap.